Portfolio Category: Illustrations

Legend of Bloody Bay

Legend of Bloody Bay Brand Development, Illustrations, Logo Design, Team Uniform Upon returning from their adventure to Papua New Guinea, our Legends Of The Sea client acquired a new sailing vessel to be named Legend Of Bloody Bay. Greenlight was once again enlisted to create a logo for the vessel based on maritime “Pig & ... Read more

Legend 360

Legend 360 World Tour 2024-2026 Brand Development, Illustrations, Logo Design, Team Uniform After a sailing trip to the island country of Papua New Guinea in Oceania, it was decided that the Legend Of Bloody Bay would embark on a 2 year trip around the world commencing in 2024…Legend 360. Greenlight Marketing was tasked with developing ... Read more

Traverse City Jerky Co.

Traverse City Jerky Co. Brand Development, Illustrations, Logo Design, Packaging, Strategy, Website Traverse City Jerky Co. came to fruition as a premium, small-batch jerky alternative to sister brand Deering’s Jerky, with fresh, bold flavors designed to appeal to females and families. Greenlight Marketing was called upon to develop the brand, including strategic plan, personality, tonality, ... Read more

MCCU

MCCU (Marshall Community Credit Union) Brand Development, Character Development, Illustrations, Strategy Greenlight has proudly partnered with Blufish Consulting on MCCU initiatives for more than 20 years, providing ongoing marketing, creative, branding, and strategic support. The client, a community credit union, based in Marshall, MI, needed a new brand identity and messaging to help it stand out ... Read more

Legends of the Sea

Legends of the Sea Brand Development, Illustrations, Logo Design, Packaging Greenlight Marketing was enlisted to create a unique brand mark to celebrate a once-in-a-lifetime sailing and scuba diving adventure to the islands of Papua New Guinea. Greenlight researched the rich history and culture of Papua New Guinea and the world of TIKI to design several ... Read more

WEXExpress

WEXExpress (Cadillac/Wexford County Transportation Authority) Brand Development, Illustrations, Logo Design, Name Exploration, Strategy, Vehicle Graphics The Cadillac/Wexford Transit Authority, CWTA for short, was interested in revitalizing their brand image…to make riding the bus cool again. Problem was, they had a name that was a mouthful and busses that were dressed in bright green and could ... Read more

Baabaazuzu

Baabaazuzu Brand Development, Illustrations, Packaging, Photography, Strategy Baabaazuzu is a northern Michigan company that handcrafts one-of-a-kind wearables and accessories from reclaimed wool garments and blankets. After being in business for 16 years, the owners of the companies had reached an impasse: to grow their business they had to step it up; new attitude, new look, ... Read more