Portfolio Category: Photography

Wineries of Old Mission Peninsula

Wineries of Old Mission Peninsula Brand Extensions, Broadcast, Logo Design, Photography, Rebrand, Strategy WOMP came to Greenlight in search of a new identity – and in need of a new, integrated marketing campaign to engaging customers. After talking with their patrons to gain a better understanding of their beloved wineries and wines, we learned that ... Read more

Starr Commonwealth

Starr Commonwealth Brand Development, Photography, Rebrand, Strategy When Star Commonwealth approached Greenlight Marketing, the organization was at a crossroads. For over 100 years, Starr Commonwealth had been a residential treatment center for troubled children. Due to dramatic cuts in state funding, the existing treatment model was no longer sustainable. The decision was made to shift ... Read more

North Branch Outing Club

North Branch Outing Club Brand Development, Broadcast, Logo Design, Photography, Website Greenlight Marketing was engaged by the new owners of the North Branch Outing Club to assist in their quest to bring the historic fishing and hunting lodge back to life and restore it to its former glory. Trusted by Clients The NBOC needed a ... Read more

Make It Benzie

Make It Benzie Brand Development, Broadcast, Logo Design, Name Exploration, Photography Benzie County is truly a vacation paradise. It offers everything – pristine lakes and rivers, sandy beaches, beautiful hardwood forests, historic sites and charming small towns featuring unique shops and award-winning restaurants, craft breweries and distilleries – without the mobs of visitors, traffic congestion ... Read more

K-Block’s BBQ

K-Block's BBQ Brand Development, Broadcast, Photography K-Block’s is an authentic pit BBQ restaurant located near Romeo, Michigan. K-Block’s had just recently opened when they enlisted Greenlight to help develop their brand further based on brand personality their existing logo. Greenlight quickly established a fresh look and the feel for their marketing including bold messaging, dynamic ... Read more

Baabaazuzu

Baabaazuzu Brand Development, Illustrations, Packaging, Photography, Strategy Baabaazuzu is a northern Michigan company that handcrafts one-of-a-kind wearables and accessories from reclaimed wool garments and blankets. After being in business for 16 years, the owners of the companies had reached an impasse: to grow their business they had to step it up; new attitude, new look, ... Read more

American Home Technology

American Home Technology Brand Development, Logo Design, Photography, Rebrand, Strategy, Vehicle Graphics, Website Where do tired, outdated brands go to be rejuvenated? Greenlight Marketing, of course! American Home Technology is the premier provider of home electronics and automation systems in northern Michigan. Unfortunately, their logo and marketing materials projected a less-than-desirable image. Greenlight completed an ... Read more