Where do tired, outdated brands go to be rejuvenated? Greenlight Marketing, of course!

American Home Technology is the premier provider of home electronics and automation systems in northern Michigan. Unfortunately, their logo and marketing materials projected a less-than-desirable image. Greenlight completed an in-depth analysis of their services, strengths & weaknesses, customer base and competitive set before design of their new logo and development of a themeline.

Once the logo and themeline were selected, Greenlight applied the new look and feel to a website, business stationary, employee apparel, truck graphics, catalog and a print campaign. The rebrand immediately elevated the image of AHT and the themeline “Putting You In Touch With Your Home” resonated with potential customers and drove new business.